1. The WordReference Forums have moved to new forum software. (Details)

selling points

Discussion in 'Financial Terms' started by Camilord, Dec 11, 2012.

  1. Camilord Junior Member

    Bogotá, Colombia (Spanish)
    Hello everybody.

    I am taking an English lesson about ads and one exercise ask me to chose a well-known comercial product, search its advertising on the web and then "write about the product's selling points and main reasons people should buy the product".
    I guess that the "selling points" would be the advantages of the product that are mentioned in the advertising, but I do not have a clue about this.

    I thank you in advance for your help with this issue.
  2. Ayutuxtepeque

    Ayutuxtepeque Moderador

    San Salvador, El Salvador
    Español salvadoreño
    Hola Camilord:

    El término "selling point" vos lo podés encontrar en nuestro diccionario:


    Empero, otras dos opciones, aparte de la que nuestro diccionario te muestra y que podés considerar son:

    -Fortalezas del producto
    -Ventajas del producto

  3. k-in-sc

    k-in-sc Senior Member

    Or maybe something like "factores a destacar."

Share This Page