lead-based websites

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wabi-san

New Member
Mexican Spanish
Hello!

I need your help to understand this text:
"Lead-based websites generate value by obtaining sales leads from websites".

As I unsderstand, "Lead" can be "plomo" or be related to leadership. However, I don't get the meaning of the definition above.

Thanks for your help.

Best regards.
 
  • Maihue

    Senior Member
    Spanish, Chile
    "Lead-based websites" son sitios web basados en referencias, o sea que obtienen sus ingresos a base de los clientes que son referidos desde otros sitios o bien refiriendo clientes a otros sitios.
    Un ejemplo: Muchos sitios de comentarios de literatura, apuntan a los interesados en los libros que están comentando hacia Amazon u otra librería.
     
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